SHE CAN’s Family Roots

By Robin McBride – May 11, 2019

SHE CAN’s Family Roots

The McBride Sisters logo is so much more than just a logo. The crest reflects our Sisterly bond and is designed with our shared father, represented as a proud peacock (he was known to be quite cocky) over the initials “MS” for McBride Sisters. The “S” is styled to look like a loc of our curly hair.

The two lionesses represent each of our mothers, supporting us from each side, the strongest women we know. They were the first to tell us that SHE CAN do anything. After all, lionesses are the true leaders of a pride. Matriarchies all the way!

Attention, Class:

Raise your hand if you would like some backstory behind the SHE CAN can designs!

We've decided to honor our mothers in the packaging for the SHE CAN line. The strong and empowered lionesses on the sides of the Sauvignon Blanc and Rosé cans pays tribute to the women who encouraged and inspired us throughout our lives. Our mothers led us to where we are today, and for that, we are so grateful! They told us we CAN do anything we set our minds to because they knew that no goal or dream is too big.

We (Robin and Andréa) consider ourselves to be a pride. That’s why we have “join the fearless pride” printed on the cans. We took the lionesses from our McBride Sisters Collection logo and placed an enlarged version on each SHE CAN. Sauvignon Blanc is dedicated to Andréa's mums (birth mother and foster mother) so their initials are by the lioness (P.J. & D.H.H.). Meanwhile, Rosé is dedicated to Robin's mom, and her nickname is by the lioness (KOKO). Design is a wonderful way to express a message through illustration, and we’re glad we had the creative opportunity to pay tribute to three extra special women. Love you, Mom and Mums!

KNOW WHAT YOU’RE DRINKING: A single can of SHE CAN is equivalent to two and a half glasses of wine (or half of a bottle). Therefore, it’s much more than a single serving. Quality and quantity! Please enjoy responsibly!

** The McBride Sisters SHE CAN Professional Development Fund is now accepting scholarship applications until July 31st. **

XOXO Robin + Andrea