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The McBride Sisters
 
December 20, 2022 | The McBride Sisters

The History of Sangria and Its Powerful Influence on Afro-Latinx Communities

 

 

 

It’s National Sangria Day and what better way to celebrate than with a cold glass of sangria! 

 

The wine-based drink has been around for over 2,000 years and has evolved as it has spread throughout the world. As Latin American and Caribbean cultures continued to blend from colonialism and into the modern era, sangria continued to reimagine itself and is still enjoyed today. 

 

Follow us as we go on a journey of how sangria made its way from Europe to the Americas and beyond, and its relationship to the Afro-Latinx community.

 

 

What Is Sangria? 

We know sangria as a refreshing red or white wine punch we love to sip in the summer. Recipes around the world vary, but traditionally it was made in large quantities, using a red wine base with sugar and spices. This mixture was steeped for a few hours or several days. Over time, people began adding brandy, sparkling wine, and other sweetening agents like honey or orange juice, and serving it chilled. 

 

 

Sangria Wine History

Where in Spain did sangria originate? Is sangria Portuguese or Italian? These are common questions with muddled answers. It’s hard to pinpoint exactly where sangria came from, but we have a general idea of where its story begins.

 

Most of what people know about sangria comes from Spain and Portugal, but it actually dates back to the Middle Ages. Spiced wines were served after a meal as a digestif. These wines were called hippocras. Think of it like the grandmother of sangria. The name of the drink translates to “bleed” or “blood” in Spanish, referring to its deep red color. 

 

In around 200 BCE, the Romans crossed the Iberian Peninsula to conquer Spain. In response to this, the Spaniards started growing grapes and making wine to have trade options. Wine was made out of necessity and not with the intention it is today, so adding fruit, spices, and sugar made it easier to get down. Soon after, it became the drink of choice for all ages. It was also safer to drink compared to water. Clean drinking water was scarce, and the alcohol in wine killed any harmful bacteria, reducing the chance of illness. Therefore, fermented beverages became the preferred choice for consumption. 

 

 

Growing Popularity

Sangria gained immense popularity as it made its way to England and France in the mid-18th and 19th centuries. Instead of using Spanish wines like Tempranillo or Rioja, they began using French ones like Claret (the British term for “Bordeaux”). Cabaret Sauvignon, Merlot, and Cabernet Franc were also commonly used. 

 

As colonialism spread, so did the drink. It eventually made its way to Latin America. From there, sangria landed in the U.S., making an appearance at the 1964 World’s Fair in New York City. The rest is history.

 

 

Path to the Caribbean and Latin America

Another form of sangria called sangaree is believed to have originated in the Caribbean by the British. As Spain, Portugal, and Britain colonized the Americas, they brought Madeira and port, which was the base of this version. Sugar, citrus, and at times rum was added, giving the wine a richer taste. It became a favored choice in Barbados and the Bahamas and soon spread to French and Spanish colonies.

 

Clerico, also known as “claret cup,” is Latin America’s version of sangria, influenced by British ex-pats who were said to have invented this drink in India in the mid-1800s. It has the same base as the one we’re most familiar with. People personalized it by adding various liqueurs like triple sec, club soda, and sugar. This is particularly popular in Argentina, Paraguay, and Uruguay, especially around Christmastime.

 

Mamajuana or Mama Juana is a lesser-known version of sangria, made primarily in the Dominican Republic, but it is found in Haiti as well. Jesus Rodriguez created it in the 1950s for medicinal purposes. Tree bark and herbs are macerated in red wine, rum, and honey, giving it a flavor similar to port. The health benefits found in Mamajuana are what sets it apart from the sangria we’re most familiar with. It’s used to cure the flu, clean the blood, kidneys, and liver, and improve circulation and digestion (and that’s just to name a few!), making it a universal remedy for almost anything. It’s also known to be a powerful aphrodisiac for sexual potency. 

 

 

Why We Love It

 

Afro-Latinx people have taken something from a period of enslavement and forced relocation and made it their own. The versatility of sangria has allowed them to make this drink with limited resources, turning it into a symbol of togetherness. Whether sangria is used for treating a headache, or at a celebration, it’s best enjoyed with your favorite people.

 

Besides being delicious, sangria is inexpensive and easy to make. 

 

It is one of those cocktails where you can bend the rules and make it your own, adding ingredients of your choosing. Start with a basic recipe, and the rest is up to you! To be considered sangria, all you need is a wine base with some type of sweetener. 

 

Throw whatever you’d like in it to spice it up. Because you’ll be adding other ingredients to bump up the flavor, using the best quality wine isn’t necessary. This makes it a great option for parties and large gatherings. Any fruit will work, but citrus, melon, stone fruit, and orchard fruit are commonly added. 

 

Today, sangria is enjoyed in a variety of ways. 

 

Red Sangria: the traditional way to drink it with red wine

White Sangria: swapping out red wine for white

Mulled Wine: has a richer flavor than traditional sangria from its addition of baking spices. Is usually served warm in cooler months.

 

 

What to Pair With Sangria

Sangria is highly versatile, making it a perfect pairing for many different foods. 

 

The refreshing, fruity flavor of red sangria is a perfect match for spicy foods and grilled meats. Sweet and heat are always a win! 

 

Sangria offsets salty foods nicely as well. Consider cured meats and nuts. 

 

Wine and cheese is a classic pairing that can be turned up a notch with sangria. For red, choose cheeses with bold flavors like Manchego or Asiago. For white, go with ones that are more mild, like Camembert or triple cream Brie. Seafood is another great option with white. 

 

 

Make Your Own Sangria

Has all this talk about sangria made you thirsty? We’ve got the perfect recipe for you! Try these at your next brunch, summer picnic, or birthday party.

 

 

 

Sisters Grand Sangria Rosé

What You’ll Need:

 

  • 1 oz Grand Marnier Cordon Rouge
  • 3 oz of McBride Sisters Black Girl Magic Rosé
  • 1 oz cranberry juice 

 

Method:

Combine all ingredients over ice in a wine glass. Stir, sip, enjoy!

Sisters Grand Sangria Rouge

What You’ll Need:

 

  • 1.5 oz of Grand Mariner Cordon Rouge
  • 3 oz of McBride Sisters Black Girl Magic Red Blend
  • 2 oz of orange juice
  • 2 oz of lemon-lime soda

 

Method: 

Stir the Grand Marnier Cordon Rouge, McBride Sisters Black Girl Magic Red Blend, and orange juice together. Top with lemon-lime soda and pour over ice in a wine glass. Garnish with an orange wheel. 

 


Kill two birds with one bottle! Check out this Red Wine Braised Beef Skillet recipe that also uses our red blend.

 

Time Posted: Dec 20, 2022 at 9:00 AM Permalink to The History of Sangria and Its Powerful Influence on Afro-Latinx Communities Permalink
The McBride Sisters
 
December 17, 2022 | The McBride Sisters

Holiday Your Way: Celebrating the Diversity of Food with Chef Pierre Thiam

It’s our favorite time of the year – the holiday season! Celebrating the holidays means something different for everyone; whether it’s reconnecting with family and friends, indulging in comforting food and wine that warms your soul, or exploring a new place and its culinary offerings. Either way, we’re here to celebrate you choosing to holiday your own way. With that being said, we want to further spread the holiday spirit by continuing to share diverse stories of trailblazers in the food and beverage industry – inspiring creators who have done things their own way. Next up in the series is Chef Pierre Thiam, a world-renowned chef, cookbook author, and restaurateur.

 

 

Meet Chef Pierre Thiam

Born and raised in Dakar, Senegal, Thiam came to the United States in the 1980s to study chemistry. However, after getting a job at a restaurant in New York as a dishwasher he found his life moving on a completely different trajectory. He worked his way up to chef de cuisine at Boom and Two Rooms, where he introduced diners to African-inspired tasting menus. In 2001 he opened up his own restaurant in Brooklyn called Yolélé, which highlighted his passion for fusing traditional Senegalese flavors with modern cooking techniques.

Since then Thiam has opened several successful restaurants around the world, including Nok by Alara in Lagos, Nigeria and Teranga in New York City, both of which showcase the unique flavors and ingredients of Senegal through innovative and delicious dishes.

 

 

 

In addition to his successful culinary career, Thiam is also an accomplished author. He has written several cookbooks, including "Yolele! Recipes from the Heart of Senegal" and "Senegal: Modern Senegalese Recipes from the Source to the Bowl." In his books Thiam shares the rich culinary traditions of his home country and provides readers with the tools and knowledge to create authentic Senegalese dishes at home.

 

Thiam is known for his philanthropic efforts and his commitment to using his platform to make a positive impact in the world. In 2022 he started the non-profit L+P Foundation with his partner Lisa to “promote diverse, healthy, conscious food cultures across communities,” according to his website. He is also an advocate for the importance of supporting farmers and underutilized crops grown in Africa and promoting food sustainability. Through his company Yolélé, Thiam exports fonio – one of the oldest cultivated grains in the African continent – which has helped bring economic opportunities to the region in Senegal where the grain is grown.   

 

As a true innovator and visionary, Thiam is dedicated to celebrating and preserving the rich culinary traditions of Senegal while also bringing them to the forefront of the global dining scene. His passion for farmer-sourced and sustainable ingredients, combined with his cooking expertise and dedication to social justice, make him a respected and admired figure in the world of food and beyond. We had to find out more about what inspires the culinary ambassador and the unique places that wine has taken him to. Read on for more. 

 

Tell us about your background and what inspired you to become a chef? 

 

What inspired me to be a chef is the fact that I grew up in West Africa, a region of the world with a rich and diverse food culture. At first, I didn't plan to become a chef. When I first moved to New York, my goal was to finish my degree in physics and chemistry. A set of circumstances landed me a restaurant job. Gradually, I fell in love with the type of chemistry that the kitchen was offering. As I climbed my way up the kitchen ladder, I saw an opportunity with the fact that New York City – the so-called food capital of the world – didn't have much of an African presence. 

It then became my mission to find inspiration in the food that I grew up eating in Senegal and to bring that cuisine to a global table through Teranga (my NY fast-casual restaurants), my cookbooks, and Yolélé (my food distribution company). 

 

Where are your family's roots and how has that influenced your cooking? 

 

I was born and raised in Senegal, the most western coast of Africa. Because of its location, Senegal has been a port of entrance into Africa for many centuries. It's a natural hub with diverse communities, each bringing their food cultures, from neighboring West African countries to French, Lebanese, and even Vietnamese. 

 

What keeps you the most inspired in culinary? 

 

The quest to find myself through food. 

 

Where has wine taken you? Tell us about the most interesting wine & food experience – who, what, where, when? 

 

Interestingly, wine has always been present at the dinner table even while growing up in Dakar. Although Senegal is a mostly Muslim country, part of my family was Christian and it was expected to see wine at family meals. However, it's not until I moved to NY many years later that I developed an appreciation for wine. As a young chef working at Boom in Soho, my mentor and good friend chef Geoffrey Murray had designed an extensive wine list with a strong Italian influence – such as Barolo or Chianti – but also French Bordeaux, Burgundy, and even South African Pinotage and Chenin Blanc. During the mid-90s, Chef Murray and I were invited to Verona (Italy), to prepare a dinner for Vinitalia, Italy's largest wine Expo. That experience sealed my appreciation of good wines. 

 

Which wine varieties or styles are most often on your table? 

 

I am a big fan of Pinot noir, but I also appreciate a good Gamay. My favorite French regions are Burgundy and Bordeaux. I enjoy some great South African Chenin Blanc as is or with a meal. 

 

Do you have a favorite McBride Sisters Collection wine and food pairing? 


The McBride Sisters Red Blend 2019 was delicious with a Senegalese rice, and beef with vegetable pilaf also known as Thiebou Yapp. The Sparkling Brut Rosé from New Zealand paired particularly well with my fonio and Chocolate Pudding.

Time Posted: Dec 17, 2022 at 10:07 AM Permalink to Holiday Your Way: Celebrating the Diversity of Food with Chef Pierre Thiam Permalink
The McBride Sisters
 
December 2, 2022 | The McBride Sisters

Holiday Your Way: Tis' the season with Claudette Zepeda

 

As a female-owned business we love celebrating female entrepreneurs, and when we think of powerhouse women, Claudette Zepeda immediately comes to mind. An award-winning chef who was born in the United States to Mexican parents, Zepeda’s food is a love letter to her childhood on the border between two cities – Tijuana and San Diego. 

Spending summers in Guadalajara with her aunt, who owned her own restaurant, planted the seed of entrepreneurship in Zepeda. The creative visionary built a name for herself serving as an award-winning food and beverage consultant, owner, and chef. 

 

From a pastry chef at El Bizcocho to Chef de Cuisine at the iconic Bracero in San Diego, Zepeda then competed on Top Chef Season 15 and Top Chef Mexico Season 2. In 2018 Zepeda partnered with Johan Engman's Rise & Shine Restaurant Group to open El Jardin in San Diego, where she held the title of Executive Chef and Partner. During her time leading the kitchen, Zepeda won the Eater San Diego and San Diego Union-Tribune’s Chef of the Year in 2018, and was a James Beard Best Chef West semifinalist in 2019.

 

 

After facing issues of conflicting creative visions with her partner of El Jardin, Zepeda parted ways with the restaurant in 2019. She kept building on her career as a chef, traveling around the world and breaking down cultural borders through food. In the spring of 2022 she founded Chispa Hospitality, which saw culinary spaces pop up in Australia and Mexico – Taqueria Zepeda recently opened its doors in Sydney on September 1, 2022, and a burger spot in Mexico City is soon to follow. 

 

As a trailblazing Latina in the food industry, Zepeda has carved her own path through perseverance and adapting to different environments, especially when working as a single mother while breaking into the industry. Having experienced the hardships and difficulties that single working mothers can endure, giving back is of utmost importance to her. And so, in 2019 she founded Viva La Vida, which focuses on supporting single women in Mexico by establishing small businesses that can import their ingredients that were previously unavailable in the United States. 

 

We were beyond inspired hearing of Zepeda’s story and had to know more. We were lucky to have Zepeda share with us her journey, her creative process, and the importance of sharing stories in beverage curation.

 

 

 

 

Her Journey

 

 

The Zepeda’s started in Santiago Ixcuintla Nayarit and by the time my father immigrated to Los Angeles in the 60s, my family moved to Guadalajara. As the only daughter (5 brothers) in a Mexican household, feeding the family and keeping the house affairs in order was my birth purpose, according to my father. 

My first core memory from my childhood is cleaning dry shrimp with him to make his favorite botana (snack) when we lived in Tijuana. A dried shrimp and habanero aguachile – a memory I unconsciously tap into regularly when making tweaks to a dish to balance the acidity, salinity, bitterness, and textures. 

 

 

After I was born, my family would load up our Lincoln Continental aka the “lancha” (speedboat), and take our annual road trip from Tijuana to Guadalajara, stopping at every beach down the Pacific along the three-day journey to eat. Through the years, once we got to Guadalajara I would assume my position at my aunt’s restaurant doing odd jobs that a 6-17-year-old kid could do. 

A combination of the beautiful attack of my senses by the kitchens and roadside palapas in the central and border region of Mexico helped form a hunger for creative and culinary stimulation that I didn’t fully embrace until my son James was born when I was 18. By the time I became a mother I realized two things: feeding and then watching people say “yum” when eating my food fed me in a way nothing else did. 

I, with the help of the fire that my son sparked in me, found myself applying to culinary school. Lasting a couple of semesters before being dismissed for lack of funds to cover tuition. Pivoting like I had become a pro at doing, I began looking for teachers and mentors in the industry. The last 22 years of my life in kitchens has given me some of my best and worst memories and life lessons that I am grateful for. From working as a pastry chef for 8 years to learning how to butcher and transitioning to the savory side of the kitchen.

 

 

 

 

Her Inspiration and Creative Process

 

 

 

In 2014, I took my first trip abroad. I left feeling defeated and like a live wire that was lost in a career that I didn’t seem to fit into. I came back with a vision of who I wanted to be in the world of hospitality. My connection to the divine feminine and ancestral Mexican warrior women has kept me on my true north and the destination was and continues to be Mexico, food and its women. I have traveled across my motherland over and over and each time I learn something new, I lock eyes with a new soul at the market who I feel called to know and ask her about her family and how she uses the new ingredients I run across. 

My creative process is a bit unorthodox; my passions lie between food, fashion, music, and art. Fashion, music, and art – like food – are ever-evolving, but like clockwork gives nods to trends of the past with a current fingerprint. 

 

 

I love spring collections because it reminds me of the produce to come, matching a hue on the runway with a vegetable and adding salt and acid to it has birthed my favorite aguachiles. Extra spicy and funky if said runway show is matched with a bit of punk rock and metal studs. It’s my purpose to show people through my plates that Mexican food is not bound by time nor ingredients. We are a cuisine of the world and what we know as Mexican cuisine is due to the hundreds of migrants who made Mexico home, shared ingredients with us, and we created a dish that married two worlds together – over a stack of tortillas. 

 

 

Her Beverage Curation

 

 

 

In 2018 when opening my restaurant in San Diego I made it a mission of mine to be as thoughtful in the beverage program as I was in the food. Enlisting the best of San Diego to curate such a vision – Christian Siglin on the bar and Molly Brooks on the wine list. The wine list is where I truly fell in love with curating experiences and sharing stories. The people I chose to have on my list were just as important as the wine in the bottle. Women, people of color, LGBTQ, generational biodynamic vineyards, all in all change makers. The power in our purchasing has the ability to give these families hope and every dollar helps keep their doors open. I find it exciting to find a new winemaker, like Christmas morning excited. 

 

 

Her Wine Selection

 

 

 

Molly has been helping me source the wines from around the world since. We sit, she tells me a brief on the winemaker, brand, and the varietal or blend we’ll taste. Keeping her [sommelier] terms like poker cards, she waits for me to be me haha, and starts connecting the dots with my food and ingredients. 

At first sip my pallet acclimates and the second sip gives me a sort of tick where I start naming things the wine reminds me of, and we laugh as she and I jot down what I am saying. “This reminds me of a frozen gansito while sitting on the porch because the house is stuffy,” or “the tamarindo con chile lollipop with the saladito embedded in the middle of it. The sugar from the pop mixing with the salt on your face from sweating while running around.” Like I mentioned before, unorthodox. 

 

I love bright wines, there are no rules in pairing that I follow. If I taste it and it tells me that it would work with a dish I am dreaming up, I’ll try it. The pairings that give my dishes that lace shawl it needed as the wind picked up at night, or the cooling magic on a hot summer day while people-watching in Rincon de Guayabitos, Nayarit. 

 

Whether that’s a McBride Sisters Sauvignon Blanc Marlborough New Zealand 2021 served alongside octopus al pastor that was grilled over white oak and accompanied by a cilantro and purslane slaw, and burnt carrot and passion fruit puree to cure any winter blues and put you on a beach with every bite. Or a bold and lightly chilled Black Girl Magic Zinfandel California 2018 to pair with a smoked lamb shank barbacoa with charred pineapples and a sweet and spicy salsa borracha (drunken salsa that is spiked with the same wine) served with saucey rice and black beans and fresh tortillas. 

 

******


Apart from being a culinary master, Zepeda’s mission is to help free Hispanic women from generational poverty in the United States – a goal that we’re here to help amplify. Stay tuned with Zepeda’s philanthropic activities on her Instagram and culinary adventures on the Netflix show Iron Chef: Quest for an Iron Legend.

 Copyright © 2022 Netflix, Inc

Time Posted: Dec 2, 2022 at 11:01 AM Permalink to Holiday Your Way: Tis' the season with Claudette Zepeda Permalink
The McBride Sisters
 
October 17, 2022 | The McBride Sisters

Celebrating National Pasta Day!

Pasta lovers unite! It’s that time of the year when we come together to celebrate one of the world’s favorite foods – pasta. Whether you’re a fan of the corkscrew-shaped fusilli, or more inclined to a deliciously-stuffed ravioli, National Pasta Day has you covered. 

Pasta is not only a staple comfort food, it is also a great source of nutrients and is incredibly versatile, with over 600 different types. Pasta also pairs well with a wide range of wines, making it one of our favorite accompanying meals for any occasion. 

Falling on October 17th, one of the best ways to celebrate National Pasta Day is by preparing your favorite – or new – pasta recipes. So, we’ve put together a guide to the history of National Pasta Day, a few ideas on how to celebrate, and some delicious best pasta pairings with our wines so that you can indulge and enjoy pasta with a glass of wine. 

History of National Pasta Day

Italy may be the pasta nation of the world, but the origins of the first pasta are widely debated. Some sources claim that Marco Polo brought it back to Italy from China, while others claim that pre-Roman tribes invented an early type of pasta. While the exact origin remains unknown, pasta made its way to America through English colonists who came across it during their travels to Italy. 

National Pasta Day was formally established in 1995 as part of the World Pasta Congress, during which experts from all over the world came together to discuss the significance of pasta and the importance of spreading knowledge of its international reach. 

So, Which Pasta and Wine Pairing Should You Try?

There is no singular right answer here – each pasta and wine pairing serves a different occasion depending on your mood, company, and craving at the time. We say try them all.

 

The Classic 

This is a sophisticated pairing, a true classic. Our stunning Black Girl Magic Merlot has the perfect notes of dark cherry, vanilla, and warm cocoa to ease you into the cooler months. And what better pasta to consume with the luscious sweetness of our merlot than a rich homely tomato-based lasagne such as this one. Slip into your coziest clothing and indulge in true comfort at its finest. Our tip: Store a second tray in the freezer and another bottle in the cabinet as this will go fast.

 

The Spice 

 

Like our Black Girl Magic Zinfandel, you know when the occasion calls for a little spice to shake things up. Fresh plum and dried cherry meets crushed black pepper and spiced vanilla for a fruity elixir with a slightly fiery hint. We recommend enhancing the spice and pairing fire with fire by choosing a chili-based dish such as penne arrabiata – it will have you warmed up from the inside out.

 

The Experience 

With vanilla, fruity, and peppery notes our Black Girl Magic Red Blend takes you on the journey of a typical Merlot at first sip and closes with the spice of a Cabernet. It’s complex, full-bodied, and made to be enjoyed by all. To balance out the boldness pair with a creamy-tomato based pasta dish, such as this creamy tomato pasta with chickpeas.

 

The All-Rounder 

 

A true well-rounded wine, our Black Girl Magic Red Blend has character. With delicious cherry and plum notes that are complemented by a natural earthiness, this is the ideal wine to drink with any pasta dish such as this pesto ravioli with spinach and tomatoes.

 

 

National Pasta Day Activities

It’s no secret, pasta is adored by many. Did you know that Americans consume roughly 20 pounds of pasta per year? With that being said, celebrating National Pasta Day will be fun for everyone as it involves something we all love: eating pasta.

Throw a Pasta Tasting Party

What could be more fun than eating one type of pasta to celebrate National Pasta Day? Sampling a range of different pasta dishes! Tell all guests to prepare their favorite pasta dish and bring an accompanying wine. You can lay out each dish buffet-style with the paired wine next to it so that guests can sample different wines and pasta dishes together. 

Eat at your favorite Italian restaurant (and BYO wine)

If you’re not in the mood for cooking, reserve a spot at your favorite Italian restaurant, or the one you’ve been wanting to try. Whether you dine by yourself, or with a couple of friends, remember to bring your favorite bottle of McBride Sisters’ wine along with you.

However you decide to celebrate, join us as we indulge in a mouthwatering pairing of food and wine! Mangiamo – let’s eat!

Time Posted: Oct 17, 2022 at 12:00 AM Permalink to Celebrating National Pasta Day! Permalink
The McBride Sisters
 
October 12, 2022 | The McBride Sisters

Hispanic Heritage Month: Celebrating Dońa Vega's Sonya Vega

 

Hispanic Heritage Month may be coming to an end, but we’re expanding the celebration beyond the month by continuing to share the diverse stories of female founders of Hispanic descent in the food and beverage industry. Next up in the series is Sonya Vega, founder of Doña Vega – an authentic, organic mezcal with a modern twist.

Sonya’s journey into mezcal began in 2011 when she was introduced to the smoky cousin of tequila at a friend’s wedding in Mexico She was immediately obsessed with the taste and wanted to find out more. As she noticed the spirit began to appear on drink menus more frequently, she had a vision of growth which further fueled her curiosity.

As Sonya continued her investigation into the world of mezcal, she began to explore her own Mexican heritage on a deeper level. During a trip to Oaxaca with her grandfather, she found out that his mother and aunt started a small business where they would resell items such as soap, sewing kits, and mezcal to make a profit and support the family. Discovering her family’s connection to mezcal was a sign that she was on the right path.

Three trips to Oaxaca, 22 farm visits, and over 70 recipes later, what started off as a passion project evolved into a full-time career for the entrepreneur. Sonya left behind her high-profile PR career of 17 years and officially launched Doña Vega in November 2019.

The process began in Santiago Matatlán, a small town outside of Oaxaca, where Doña Hortensia Hernández Martínez and her two daughters run La Curva – a farm that has been in the family for five generations. Handcrafted by a female mezcalera – an uncommon practice in the mezcal world – authenticity and representation lay the foundation for Doña Vega. 

Despite facing distribution challenges in the male-dominated alcohol industry, Sonya has kept persevering. Last year, her hard work was rewarded when Doña Vega Mezcal won a double gold medal at the 2021 San Francisco World Spirits Competition. Now, you can find Doña Vega stocked at a number of distinguished hotels and restaurants throughout the country. Sonya
believes that women can move mountains and hopes that she can inspire other women to join the industry and persist as she has.

(Instagram: @mezcaldonavega)

As a fearless female entrepreneur in the alcohol industry, Sonya is breaking barriers and rewriting the rules. We had to find out more about what inspires the founder and the unique journey that wine and spirits have taken her on. Read on for more.

Meet Sonya Vega

 

Tell us about your business and what inspired you to start.

In a past life, I ran a PR agency, launching and scaling new brands for a diverse set of clients. Eventually, I knew I wanted to do something of my own, and it was around that same time that I noticed mezcal was becoming a growing category. Being a mezcal lover and a businesswoman that embraces new challenges, I saw an opportunity to bring the two worlds together - my Mexican heritage and creative ability to launch a brand in a different space. I started Doña Vega as a passion project and as a way to share my love of mezcal with the world!

Where are your family's roots and how has that influenced your work now?

My grandparents are from Los Mochis, Mexico. They came from a small village, where everyone in their family had contributions to the household to make ends meet. This work ethic was passed down, and even more so instilled a drive in me.

What keeps you the most inspired in wine and spirits?

It’s the wins both big and small that keep me inspired, whether it be seeing our bottle on the back bar at a new place, or getting a nice message about our product on social media. Nothing, however, compares to the feeling of seeing someone’s face light up and perceptions change when they finally experience the unexpected taste of Doña Vega.


Where has wine taken you? Tell us about the most interesting wine and food experience. Who, What, Where, When?

Wine has taken me to discover new places, such as Napa and Bordeaux. A food & wine experience I recently recall was a picnic last fall in Aspen where we had the picture-perfect backdrop of the yellow fall leaves, a group of 10 good friends, and food prepared by a local chef. We enjoyed delicious food, fun conversation, and of course, good wine.

Which wine varieties or styles are most often on your table?

We seem to drink wine more so in the summer, and usually with Sancerre, Riesling, and Rose.

Do you have a favorite McBride Sisters Collection wine at the moment?

I'm currently loving the McBride Sisters Collection Sauvignon Blanc! It pairs beautifully with seafood.

 

******

If you’re a mezcal virgin, Doña Vega Espadin is the ideal introduction to the mezcal world. Made from Espadín Capon – a higher grade Espadín which has been left to mature for 8-9 years, yielding a natural sweetness with undertones of dried fruits and hints of vanilla and cocoa – the final result is a mezcal with subtle smoke and a remarkably smooth white pepper finish. It’s exquisitely traditional, yet approachable, making it the perfect combination.

 

Time Posted: Oct 12, 2022 at 12:00 AM Permalink to Hispanic Heritage Month: Celebrating Dońa Vega's Sonya Vega Permalink
The McBride Sisters
 
September 23, 2022 | The McBride Sisters

Hispanic Heritage Month: Celebrating Agua Bonita’s Kayla Castañeda

 

It’s Hispanic Heritage Month, an essential time to recognize and celebrate the contributions of the Hispanic community in the United States. As a female-founded company we are proud to highlight diverse stories of female founders of Hispanic heritage in the food and beverage industry. We’re kicking things off with Kayla Castañeda, founder of Agua Bonita – the first ready-to-drink aguas frescas

Meaning “beautiful water” in Spanish, Agua Bonita serves its namesake well. Containing 50% real fruit juice, still water, and no added sugar the juice and water blend is vibrant, refreshing, and beautifully bold. And let’s not forget about the flavors. From the more traditional agua de jamaica and pineapple cucumber to the contemporary mango habanero and watermelon chile – flavors that are inspired by culture – we love them all. 

The demand for an alternative to high-sugar, processed drinks is growing, even more so for those run by minority business owners. In September of 2020, Agua Bonita became the first-ever Latina-run beverage startup to raise more than $1 million in funding – just under a year after its launch. What a trailblazer. 

Coming from a family of Mexican migrant farm workers, Kayla grew up in the main valley of California where they grow 60% of the nation's produce. Her grandfather would often come home with extremely ripe fruit that he didn’t want to see wasted, so it would be made into delicious aguas frescas for her entire family. 

When Kayla lost her job mid-pandemic as a result of mass shutdowns, she embarked on a journey to create something that was reflective of her culture, her family, and her grandpa’s doctrine of never letting food go to waste. And Agua Bonita was born. 

(Instagram: @drinkaguabonita)

As a pioneer in the beverage industry, Kayla is standing out and carving her own path. We had to find out more about who inspired the founder, how she is rewriting her own rules, and what SHE CAN represents where she is in her career now. 

Meet Kayla Castañeda

Tell us about your business and what inspired you to start.

My family is what inspired me to start my business, specifically my grandpa. I wanted to create something that was reflective of my culture, myself and my family – when I took the time to consider the options against what consumers are looking for, aguas frescas fit the bill. Growing up, my grandpa would bring home ripe fruit from the fields for the family to enjoy and make aguas frescas, so I followed in his footsteps with Agua Bonita.

Who inspired you to break the rules or think beyond them as a woman in your industry? 

One person who inspired me to think beyond the rules and boundaries as a woman in business is Dany Garcia. She is such a powerhouse across industries and breaks glass ceilings everywhere she shows up. That's how I strive for my career and life to be – the best I can give, at whatever it is, every time.

In your space, what were / are the rules? How are you rewriting your own rules and defining yourself in this  space regardless of the status quo?    

In this space, there are a lot of antiquated processes of doing things – even as simple of a decision as putting non-carbonated drinks into cans like we do was seen as taboo. Or having cans that each have their own unique design. We are shedding those ways of doing things and building a company and product we want to see for all the right reasons.

Let’s play the name game! Name a SHE CAN wine cocktail right now that represents where you are at in your work right now? What would be the ingredients in your cocktail using She Can Wines as the base? 

The Fresh White x Pineapple cucumber cocktail is where I'm at in my work right now. Fresh, cool, but still a bit of spice coming at you.

What’s your favorite SHE CAN flavor?

My favorite SHE CAN wine flavor right now is Coastal Berry! It feels perfect for that transition from late summer into early fall.

With 1% of every Agua Bonita purchase going toward helping migrant farmworkers via non-profits, the company using rescued produce where possible, and the cans being made from recyclable aluminum, Agua Bonita is the mission-driven, planet-friendly elixir you can feel good about – inside and out.

In honor of Hispanic Heritage Month, we've teamed up with Kayla and the Agua Bonita team and first generation, Mexican-American mixologist, Adilenny Becerra, to craft 4 cocktails to help you celebrate all month long!

Meet the Mixologist

Adilenny Becerra, is a first generation Mexican-American located in Salinas, California, along the Central Coast of California. Her mother is from Michoacán, Mexico and her father from Guanajuato, Mexico. Through culinary, food, and wine, she has been able to express her love for her culture and heritage and is constatnly learning about new ingredients through her mother who works as a chef. She works with her family to create beautifully crafted wine and tequila cocktails at their resteraunt, Villa Azteca, where they specialize in traditional mexican food with an innovative twist. 

(Instagram: @_adilenny, @villa_azteca)

 

Time Posted: Sep 23, 2022 at 9:00 AM Permalink to Hispanic Heritage Month: Celebrating Agua Bonita’s Kayla Castañeda Permalink
The McBride Sisters
 
March 31, 2022 | The McBride Sisters

Changing the Game for Dance Creatives : A Q&A with the Talented Taja Riley

For Taja Riley (she/he/they), Black Girl Magic isn’t just a trend phrase, it’s the style of their life. The talented dancer artist-athlete successfully spearheaded a movement (on behalf of as many as 400 performers!) to ensure that all dancers for the halftime show of football’s biggest game of the year got fully compensated for their time and energy. [Source: Dance Magazine] Inspired by music that embodies a feminine essence, Taja believes the people they need closest to them are the ones that directly align with their values.

We’re raising a glass of Black Girl Magic Sparkling Brut to celebrate Women’s History Month with this incredibly talented artist who is pursuing a better future “where dancers are valued and the dance community as a whole is elevated.” 


Dress : @openingceremony

Tell us about your business and what inspired you to start.

My Business is people, and using my movement to connect to/with/for them. God made me realize why I have these gifts, and it forever inspires me that he trusted me enough with the responsibility of being here for the reasons I am. I’m inspired by the fact that I get to uncover more and more of that full picture. Some call my business by the words of “advocacy”, or “Entertainment”, but I try to widen the net when I’m asked because I don’t want to limit my capabilities to expand on what I hope my business here will bring me, which is a meaningful legacy. 

Who inspired you to break the rules or think beyond them as women in your industry? 

Ah. Easy. Mom. Sisters. The most powerful mentors in my life, are in my blood. IYKYK

I am so geeked up that I get to love on these women, and keep them close to me as examples. Besides them as the top shelf, I find myself inspired by music that embodies a feminine essence. They may not always be women, but the spirit guides me to believe in the empowering building blocks in musical sequences, that add extra hip to my walk, or depth in my tone, more groundedness in the way I make my daily choices. I think you can tell a lot about the type of power a woman has by her music taste. As for rules, I think my mom would affirm that I’ve been hard headed since I came out the womb. 


Custom Dress: Cameron Willie
Headdress: Gifted custom piece

How does your sisterhood - friends, family, and colleagues - support you personally and professionally? 

To expand on previous sentiments, I’m totally in transition right now in learning what kind of support I need personally and professionally. I set some boundaries earlier this year and had to keep it real with a lot of friends that weren’t supporting me in the way that I felt would be beneficial — not really for myself, but more so for the way I want to and choose to serve my community. I understood last year (towards the end) that some of the things I tackle have been trying on the body, mind, and soul. At the end of a day combined with Advocacy, Career Developments, and my Mental health balance, the people I need closest to me are the ones that directly align with my values. They don’t need to agree with what I do or how I do it, but they need to have a voice to speak up on whatever it is that will be productive in the growth of continuing my journey.

Support for me is keeping it real, and doing it with style. Support is praying with me, and praying for me. support is loving me til I’m me again. Support is being someone I can look to for inspiration, empowerment, and insight through the experience you're having because you doin’ the thug thizzle in your corner of the world. I noticed how sensitive I was to that after the harder days and how keeping this kind of company now has made a huge difference for my spiritual fuel, and my emotional well-being. Spiritual stamina is a thing, and I’m tryna skate this advocacy pavement like sha’carri Richardson. 

What does Black Girl Magic mean to you? 

It means so many things. I think that hearing that phrase is equal to the smell of my grand mom’s soul food. Hearing that phrase takes me to a montage filled of visual poetry, slow swaying hips, bright dimpled smiles, Sunday school double Dutch hearts, tree swings. It makes me think of riding in the back of my moms car after a competition weekend, listening to Jill Scott, Mary Mary, India.arie. Musical performances with my sisters on holidays.

Black Girl Magic isn’t just a trend phrase, it’s the Style of my life. It’s the curation of my roots. It’s the respectful nod to all the sisters that are and we’re before me. I feel proud and honored to possess it, and I am happy to continue presenting and spreading that type of matter everyday. Black girl magic is the black girl's inner anthem, affirming how tall and powerful our essence stands. As an individual + as a collective group/class of black spiritual warriors.

Taja Riley
Shoes: @louisvuitton
Bodytard: @dollskill

What goals would you like to achieve this year to advance yourself and your business?

Dang. I am sooo ambitious, but building Rome in a day for my dance industry, too much to ask? Hahaha.

Truly it would be amazing to finish out the year feeling that everyone is involved + active in the discussion to rectify the current inequitable treatment for dance creatives. Since I’m only in control of me, I hope that I can remain consistent with growing in my journey to serve my dance community in every aspect of the Entertainment mountain: directing, supervising, educating, motivating through speech, modeling as an example, using my gifts to perform in all creative mediums, and becoming an experienced or knowledgeable mother in the ideas birthed or implanted in my mind, heart, soul, and brought to life through my work.

No pressure lol.

What’s your favorite Black Girl Magic Wine?

Definitely saved the hardest question for last. I see you.

Favorite Black Girl Magic Wine: might have to go with that Black Girl Magic Sparkling Brut, which is crazy because I’m more of a UB40 song. I guess I’m evolving? 

Photo Credits:
Creative Direction: taja Riley @tajariley
Photo: Lee GUMBS @leegumbs.photography
Bts Videography : Sevyn Eutsler @sevyn9000
Hair : Lucy Romero @braidqueenla
Makeup : Draco @drvco

Time Posted: Mar 31, 2022 at 9:25 AM Permalink to Changing the Game for Dance Creatives : A Q&A with the Talented Taja Riley Permalink
The McBride Sisters
 
March 22, 2022 | The McBride Sisters

Cultivating a Thriving Community of Brilliant Women

Did you know in 2020, women accounted for nearly 41% of all gamers in the United States? [Forbes] Female gamers are on the rise and building authentically inclusive communities. Some of the incredibly passionate, nerdy women behind this charge are the founders of the*gameHERs!

The*gameHERs is a women-led community dedicated to amplifying and centering the voices of women and femme identifying gamers. Founded by Laura Deutsch, Rebecca Dixon, Verta Maloney, and Heather Ouida in March 2020, they set out to amplify and center the voices of women and femme-identifying gamers today and every day. 

They created a sexist-free space for the casual players, the hardcore gamers, the techies, the streamers, the designers, the cosplayers, the developers, and programmers. We’re raising a glass to these rulebreakers and game changers for Women’s History Month! Learn more about their mission to become a household name in the gaming community.

*the gameHERs

Tell us about your business and what inspired you to start:

We were inspired to launch the*gameHERs because women and femme-identifying gamers are quite simply brilliant & so underrepresented in the gaming industry. We wanted to be a part of changing that & making sure women and femme-identifying gamers were celebrated, amplified, making money, and having fun!

It really hit home when two of our founders attended a conference about the future of the esports industry and they were among a handful of women in the room. A few cocktails and strategy sessions later, we decided that through a combination of our previous community-building experiences and an awareness of the need for representation in esports and gaming, our company was needed. 

Since the*gameHERs officially launched in March of 2020, we have cultivated a thriving community that can be accessed in a variety of ways; from our social channels, our streaming content, our collegiate division, our annual Awards Show, and our very own app which launched in late 2021. 

Who inspired you to break the rules or think beyond them as women in your industry? 

Our inspiration to break the rules comes from so many places, starting with our mothers. We want to share the women that inspired our logo design because they were badasses & broke all the right rules. 

the *gameHERs logo

The * in our logo honors Q*bert:

Doris Self: First Female and the World's Oldest Competitive Gamer. At the age of 58, Doris Self was one of the first female competitive gamers when she entered the 1983 Video Game Masters Tournament and broke the world high score record for Q*Bert with 1,112,300 points. Although her score was beaten a few years later, Self continued to work towards conquering Q*Bert. Self was featured in the documentary “The King of Kong: A Fistful of Quarters”, when Pac-Man world champion Billy Mitchell presented her with a Q*Bert arcade machine, spurring the then 79-year-old Self to start competing again. Tragically, in 2006, at the age of 81, Self passed away from injuries she received in a car accident. Although she is no longer in the game, her legacy will last in the annals of classic competitive gaming.

The yellow-redish lines in our logo honor the Vintage packaging in Centipede:

Determined to break into the game-making biz, Dona Bailey accepted a position as an engineer at Atari in 1980. Carol Shaw had already left for Activision, so Bailey was the only female game designer at the company. While there, she co-created and designed, along with Ed Logg, the classic arcade hit, Centipede. After its release to instant success, Bailey disappeared from the video game industry only to resurface 26 years later as a keynote speaker at the 2007 Women in Games Conference. Bailey revealed it was the pressure and criticism from her male counterparts that drove her from the business. Today, Bailey encourages women to pursue careers in games. She works as a college instructor teaching numerous courses, among them game design.

3 colors side-by-side honor the vintage packaging in River Raid and orange/yellow colors/font in PONG (from Atari 2600):

Computer programmer Carol Shaw is best known for her work at Activision with the retro hit River Raid, but years before, Shaw had already made a name for herself in the history of video games. In 1978, she was the first woman to program and design a video game, 3D Tic-Tac-Toe for the Atari 2600. In 1983, the final game that Shaw completely programmed and designed herself, Happy Trails, released just as the video game market crashed. With the industry in shambles, Shaw took a break from making games but returned in 1988 to oversee the production of River Raid II, her final swan song in the world of console gaming. Shaw and her husband Ralph Merkle, a specialist in the fields of cryptography and nanotechnology, are retired.

How does your sisterhood - friends, family, and colleagues - support you personally and professionally? 

First and foremost we want to shout out and raise a SHE CAN to the amazing women that work at the*gameHERs. We are so grateful to have a diverse, strong team working at the*gameHERs … that also happens to be over 90% women. The respect, kindness, and support they show each other makes every meeting, Zoom call, and event so supportive and positive, it's really one of the best parts of building the business.

As a company, we are also so fortunate to have a trusted group of women on our advisory board who come from inside and outside the industry and provide guidance, feedback, and support.  

Verta: My sisterhood is my best friend and business partner Naa, my daughter, Simone, my beautiful mother, Wannetta and my twin sister, Juanita. They are literally the village that makes it possible for me to be out in the world doing the things I love. They keep me laughing and they keep me honest and most importantly they believe in me.

What does women empowerment mean to you in 2022?

For us at the*gameHERs women empowerment means:

  • amplifying and centering the voices of women and femme-identifying gamers today and every day. 
  • creating safe and sexist-free space for the casual players, the hardcore gamers, the techies, the streamers, the designers, the cosplayers, the developers, the programmers, and all women in the industry. 
  • advancing the role, voice, image, and power of all the*gameHERs in the gaming world. 
  • collaborating with anyone who believes what we believe because there is space for all of us to be great. 

What goals would you like to achieve this year to advance yourself and your business?

This year we want to meet as many of our community members as possible. We want to grow and expand our community in the United States and globally. We want to become a household name because everyone is a gamer and/or has a gamer in their lives that they love. We want to be the go-to place for elevating, amplifying, and honoring women and all the*gameHERs in the world. 

What’s your favorite SHE CAN flavor?

SHE CAN Island Citrus is a favorite because as Verta’s Caribbean family would often say ... “I was processed in the islands and manufactured in the states.”

 

Time Posted: Mar 22, 2022 at 7:28 AM Permalink to Cultivating a Thriving Community of Brilliant Women Permalink
The McBride Sisters
 
March 14, 2022 | The McBride Sisters

Sparking Drive & Encouraging Confidence in Women - Meet the LiCi Fit Team

When you feel good, you look good! The women behind the athleisure brand, LiCi Fit are on a mission to encourage self confidence. Personal trainers Liz and Cinee were inspired to create LiCi Fit due to the lack of flattering gym wear for all sizes in the fitness industry.

LiCi Fit is more than just an activewear brand - it’s a chance to help women around the world feel comfortable in their own skin while they work hard to achieve their goals.

"We think it's time to be unapologetic about our curves and flaunt what your mama gave you!” Raise a glass to these rulebreakers to celebrate Women's History Month and learn more about how they're challenging the status quo.

LiCi Fit Founders and SHE CAN Wines

Tell us about your business and what inspired you to start. 

LiCi Fit is a fitness and lifestyle brand designed to encourage self confidence and spark drive in women who aren’t afraid to stand out. It started as a passion project for us and a desire to create something fun together. In 2017, being personal trainers and heavily involved in the fitness industry here in LA, we felt like the options for women’s fitness wear were missing something. We loved matching sets, and would search far and wide for the cutest fits with bright patterns. The problem we ran into was finding gym attire that had a fun and different look with a flattering fit to hug the curves we work so hard in the gym for. We were spending hundreds of dollars on other athletic brands, only to have them tailored to fit properly! Our frustration turned into inspiration to create our own brand to provide women with the kind of athleisure wear we would want to rock in and out of the gym. 

We pride ourselves on creating styles for all body types, but our Scrunch Leggings and shorts are what we're known for. Let's be real, it's 2022 and it's all about the booty. Big or small, round or flat, all booties matter and the scrunch design is going to make you give yourself a double take in the mirror! The design process came from that same desire to feel sexy and stand out when working out. We wanted that extra little motivation and encouragement. When you feel good, you look good! Women all around the world are loving the confidence they get when they put on their LiCi. We think it's time to be unapologetic about our curves and flaunt what your mama gave you! 

Who inspired you to break the rules or think beyond them as women in your industry?

We both come from strong willed, independent women. Our moms definitely raised us to break the rules if it meant standing up for what is right and making our dreams come true. We are just two young women really building from the ground up, trusting our instincts and the journey. When we met we instantly got along and have been attached at the hip ever since. Despite so many people saying "Don't start a business with your best friend," we beat the odds and started LiCi. We challenge the status quo daily and it pushes us to learn and sharpen our skills in communication, patience and respect for each other. We hope to keep growing and inspiring women to break the rules don’t take no for an answer! One of Cinee’s favorite quotes is “closed mouths don’t get fed”- a common theme we’ve instilled in our team and all live by.

LiCi Fit Founders and SHE CAN Wines
 

How does your sisterhood - friends, family, and colleagues - support you personally and professionally? 

Our team really is like a family. We have grown a sisterhood and bond where we can be ourselves, support each other, and have fun while working hard. A lot of our girls come from very toxic work environments. We wanted to create a space we would want to come to work in. To have found a group of women who love LiCi as much as us is a dream come true. These women are the heartbeat of LiCi. We ride together through the ups and the downs personally and professionally. We even work with a life coach who meets with our team monthly for extra support in communication and team building. 

What does women empowerment mean to you in 2022? 

When we started LiCi, we thought we were just making sports bras and leggings. Now we know we’re doing so much more than that. We have brought together a community of women that RIDE for LiCi and we couldn’t be more proud. Outside of our LiCi community, we are always looking for other women-owned brands to partner with and uplift any way we can. We understand how hard it is to start a business as a woman and love to offer advice and share our experiences in hopes that it might give them the confidence to go after their dreams. If we can do it, so can you! 

In the past year we’ve put a lot of energy into different events to bring women in our community together. We’ve hosted boot camps, hikes, and empowerment circles where women can be open and heal. We want the community of women we’re bringing together to feel like they are a part of something special. It’s important to us to hold a space where women can be themselves and love themselves fully. These women are more than friends, they’re family. We hope to leave a mark not only as a clothing brand, but a movement of strong, independent, fearless women. 

What goals would you like to achieve this year to advance yourself and your business?

One of our main goals moving into this year is humanizing the brand. We are known for our glamorous shoots and bright prints, but at the end of the day we are just normal girls who have many facets and flaws too! We are on a mission to instill confidence in women all over the world by being unapologetically themselves. We’re learning daily how to be vulnerable and share the good and bad days, to show other women that perfection is a beauty standard we can leave behind. We hope to change the way women view themselves, to know their worth and beauty beyond the exterior. 

What’s your favorite SHE CAN Wines flavor?

SHE CAN Wines Fresh White for sure!

 

Time Posted: Mar 14, 2022 at 10:31 AM Permalink to Sparking Drive & Encouraging Confidence in Women - Meet the LiCi Fit Team Permalink
The McBride Sisters
 
March 10, 2022 | The McBride Sisters

Celebrating Black Hair and Culture: Amplifying the Message of Self Love

For Women’s History Month, we’re raising a glass to the rulebreakers. We’re celebrating sisterhood in March with gratitude and appreciation for the visionaries, innovators, entrepreneurs, mentors & advocates who are changing the world. 

Make way for the #1 Black owned selfie museum, The Black Hair Experience ! Combining pop-up art and a series of Instagrammable spaces, The Black Hair Experience pairs the nostalgic moments of Black culture with affirmations of self love. The exhibits can be found in major cities across the U.S. - Atlanta, DMV (D.C., Maryland, Virginia region) and Los Angeles, with locations coming soon to Austin, Houston, New York City, Philadelphia and Charlotte.

Inspired by two friends who both share a love and appreciation of Black hair, founders Alisha Brooks and Elizabeth Austin-Davis joined forces to create an exhibit dedicated to celebrating Black communities. For our Women’s History Month Q&A, they discuss their inspirations and what women empowerment means to them in 2022.

The Black Hair Experience

Tell us about your business and what inspired you to start.

The Black Hair Experience is an interactive selfie exhibit created to celebrate Black hair and culture. As Black women, it is and was important for us to create a space that celebrated our beauty and further the message that all Black hair is beautiful no matter how you choose to wear it. 

Who inspired you to break the rules or think beyond them as women in your industry? 

Honestly, we inspire each other. We are constantly pushing each other and challenging ourselves to think outside the box. We are both creatives in two different lanes but our skills complement each other. We are always amazed at what ideas the other person comes up with. 

How does your sisterhood - friends, family, and colleagues - support you personally and professionally? 

Being friends first and business partners second is our secret sauce. We really understand each other’s strengths and weaknesses. We also understand when the other person needs a break. Our spouses and friends have been our rocks! They have been supportive since The Black Hair Experience was just a dream. From putting in the physical labor to just providing a listening ear when we hit a wall, our community really exemplifies the saying “it takes a village.” 

What does women empowerment mean to you in 2022?

Women empowerment in 2022 looks like showing up for one another publicly and privately. It means using your voice and platform to provide opportunities for other women and making space for their ideas. Women empowerment looks like lifting as you climb. 

The Black Hair Experience

What goals would you like to achieve this year to advance yourself and your business?

We want to amplify the message of self-love and that all Black hair is beautiful. We want to do that through community outreach initiatives, our We Care workshops, and getting The Black Hair Experience in front of as many people as possible.  

What’s your favorite Black Girl Magic Wine varietal?

We are both in agreement on this one! The Black Girl Magic Riesling and the Black Girl Magic Rosé for sure! 

 

Time Posted: Mar 10, 2022 at 10:29 AM Permalink to Celebrating Black Hair and Culture: Amplifying the Message of Self Love Permalink
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